Adding and Managing Competitors

Track Your Competition

Monitor competitor activity across AI platforms, search results, and advertising to stay ahead of market changes.

Adding a Competitor

1. Go to Competitors in the sidebar
2. Click Add Competitor
3. Enter the competitor domain (e.g., competitor.com)
4. Optionally add a display name
5. Click Save

What We Track for Competitors

Once added, we monitor:

• AI Visibility - Where they appear in AI responses
• Organic Rankings - Their positions for your tracked keywords
• Google Ads - Their active ad campaigns and messaging
• Landing Pages - Changes to their marketing pages

Competitor Limits

The number of competitors you can track depends on your plan:

• Free: 2 competitors
• Starter: 5 competitors
• Growth: 15 competitors
• Scale: 50 competitors

Choosing Which Competitors to Track

We recommend tracking:

• Direct competitors offering similar products/services
• Market leaders in your industry
• Emerging competitors you want to watch
• Companies advertising on your keywords

Removing a Competitor

1. Go to Competitors
2. Find the competitor you want to remove
3. Click the delete icon
4. Confirm removal

Historical data is retained for 30 days if you want to re-add them.